Toraya Seasonal Fresh Confections at Matsuya Asakusa

Matsuya Asakusa department store will be showcasing seasonal fresh confections from the esteemed wagashi maker, Toraya. These delightful treats capture the essence of autumn with their delicate flavors and charming designs, promising a feast for both the eyes and the palate.

Toraya's Confections Featuring Seasonal Ingredients

The fair will feature a variety of Toraya's seasonal fresh confections that reflect the changing seasons. A highlight is the 'Okourikiman' (made with yam flour, containing brown sugar anko), available from September 1st. Its design, inspired by a fresh pear, and the harmonious blend of yam flour dough and brown sugar anko are particularly noteworthy. Sales for this item begin at 11:00 AM.

Additionally, from September 20th to 26th, Toraya's Ohagi (sweet rice cakes) with either Ogura (red bean) or brown sugar anko will be available. The Ogura anko offers a rich bean flavor, while the brown sugar anko highlights the unique sweetness of black sugar. Ohagi sales commence at 11:30 AM.

Furthermore, 'Kuriko Mochi' (made with glutinous rice cake wrapped around sweet bean paste, filled with anko and chestnut), a confection representing the flavors of autumn, will also be offered. It is crafted using finely-sifted chestnuts mixed with white bean paste, formed into a crumble, and then coated around the anko filling with gyuhi (a soft mochi-like confection). Toraya uses only select new chestnuts harvested in the current year for this exquisite treat, allowing you to fully enjoy the taste and aroma of chestnuts. For the exact start date of 'Kuriko Mochi' sales, please inquire directly with the store. Most confections are available from 11:00 AM, with some exceptions.

Event Details at Matsuya Asakusa

Matsuya Asakusa is a department store located in Hanakawado, Taito-ku, Tokyo. It is easily accessible from Asakusa Station and offers a comfortable indoor shopping experience, ideal for any weather. Toraya's fresh confections will be sold in the food section. All prices listed are inclusive of tax.

Event Overview

• Event Name: Toraya Seasonal Fresh Confections
• Venue: Matsuya Asakusa
• Venue Address: 1-4-1 Hanakawado, Taito-ku, Tokyo
• Event Dates: Tuesday, September 1, 2026 - Saturday, October 31, 2026
• Sales Time: From 11:00 AM (may vary for some items; please check the official website for details)
• Price: Varies by item (tax included)
  • Okourikiman (yam flour, brown sugar anko): 540 yen
  • Ohagi (Ogura anko / Brown sugar anko): 324 yen
  • Kuriko Mochi (gyuhi wrapped anko with chestnut): 638 yen
• Reservations: Not required
• What to bring: Nothing specific required

Access

• Nearest Stations: Tokyo Metro Ginza Line Asakusa Station, Toei Asakusa Line Asakusa Station

Please check the official website. For the latest information regarding sales start times, stock availability, and details on limited items, it is recommended to contact the store directly or check their official website. Inquiries about the start date for chestnut confections and potential delays in sales start times due to traffic conditions are also advised.