Kameju Dorayaki at Matsuzakaya Ueno: Sep 25 - Oct 1, 2026

Matsuzakaya Ueno is pleased to announce a special sale of "Kameju Dorayaki" by the renowned confectionery shop, Kameju. This limited-time event will take place from Friday, September 25th, to Thursday, October 1st, 2026. Don't miss this opportunity to savor a beloved local delicacy in the Ueno-Okachimachi area.

Featured Product: "Kameju Dorayaki"

The highlight of this event is Kameju's signature "Kameju Dorayaki." This popular treat is celebrated for its perfectly fluffy pancakes and exquisitely balanced sweet bean paste filling. As the sale is only for a week, it's advisable to plan your visit accordingly. While specific sales hours are yet to be announced, popular items often sell out quickly, so an early visit might be recommended.

"Hoppetown" Events at Matsuzakaya Ueno

This event is part of the ongoing "Hoppetown" events held on the B1 and 1st floors of Matsuzakaya Ueno, dedicated to food products. Hoppetown regularly features various pop-up shops and seasonal offerings, making each visit a potential discovery. Past events have showcased a wide array of sweets, savory foods, and bento boxes from famous establishments, offering a delightful culinary experience. In addition to Kameju's dorayaki, attendees may find other seasonal treats and gourmet bentos available during their visit.

Practical Information

• Event Name: Kameju Dorayaki Sale
• Venue: Matsuzakaya Ueno, Hoppetown
• Address: 3-29-5 Ueno, Taito-ku, Tokyo
• Dates: September 25 (Fri) - October 1 (Thu), 2026
• Time: To be announced
• Price: Not specified (will vary based on purchase quantity)
• Reservations: Not specified (possible ticket system due to popularity; check official website)
• What to Bring: Nothing specific required
• Notes: Indoor event. High demand is expected; allow ample time for your visit.

Access

• Nearest Stations: JR Ueno Station, Tokyo Metro Ueno Station, JR Okachimachi Station
• Directions: A short walk from Ueno Station or approximately 3 minutes on foot from JR Okachimachi Station. Please refer to the official website for detailed directions.

We invite you to enjoy Kameju's famous sweets at Matsuzakaya Ueno. For the latest updates on sales hours, availability, and any potential changes, please consult the official Matsuzakaya Ueno website.